ER
Ephrem Habtemichael Redda

Publications (6)

Integrating artificial intelligence across the marketing process framework: an empirical study in an emerging economy
Article scientifique · 2026
The nexus between utilitarian and hedonic motivations, online shopping satisfaction, and purchase intentions
Article scientifique · 2026
The tourism industry and the South African economy during a pandemic and recovery prospects
Article scientifique · 2023
E-banking quality and customer loyalty: The mediating role of customer satisfaction
Article scientifique · 2023
Customer loyalty and trust in South African retail banking
Article scientifique · 2023
Modeling the factors that explain customer loyalty in retail banking
Article scientifique · 2021

Domaines principaux

Sciences économiques et de gestion3 Sciences mathématiques et statistiques2 Informatique et sciences numériques2 Sciences sociales et comportementales1

Statistiques

Consultations2
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